A glowing coin sitting on an open palm turns an invisible digital thing into something you could hold. That is the wish, owning it, made simple. The gasp sells the excitement, and the bare title names the how-to the image has already made you want.
How the packaging works
Title
It plainly names the how-to promise for a searching viewer.
Thumbnail
It turns the invisible asset into a glowing object in his hand.
Remix this
When your topic is invisible, money, software, ideas, give it a body the hand can hold. One object on a palm beats a screen full of charts.
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