A pink strap at Wimbledon hardly seems worth a rule. The zoomed circle treats it like evidence, so a tiny detail becomes a case to solve. The word 'banned' does the pulling, and only the video holds the reason why.
How the packaging works
Title
The title promises the reason behind a strange ban.
Thumbnail
The thumbnail zooms on the banned strap and circles it like evidence.
Remix this
Use this when a small detail carries a big story. Show the wide shot beside a tight zoom, circle the detail, and add one loaded word. Keep the reason locked inside the video.
The transferable lesson
Zoom and circle the tiny detail behind a strange rule.
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