13:30I Broke Up With Technology. You Should Too
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If your phone seems to run your day, this looks like the calm you want. Austin sits in an empty room with one chair and a paper book. 'You Should Too' says you can have it, so you click to see what the break-up involved.
'Broke Up' makes quitting sound like ending a relationship, and the full stop before 'You Should Too' turns one person's choice into advice aimed at you.
A pink armchair and a cyan book stand out at the dead centre of a bare blue-grey room, and all that empty floor and wall says the clutter is gone.
When your video is about removing something, show the calm after, not the thing you cut, with plenty of empty space. Tell your story in the title, then turn it on the viewer after a full stop.
Show the calm after the cut, then say they should too.
Apply this pattern to your next video.
Bring the reference into a packaging brief, then decide what your title and thumbnail should each communicate.