8:21How My STUPID Game Made $2,000,000
Save referenceExpectation Violation
The icon shows a game out of those mobile ads, soldiers running at -3 and x2 gates. It looks like anyone could make it. Then $2,000,000 sits beneath it in full, and you want to know how something that simple earned that much.
'STUPID' is the creator mocking their own game first, which makes $2,000,000 feel within reach for developers who worry their ideas aren't clever enough.
The red and blue gates mark it as one of those mobile ad games, and the chrome $2,000,000 below the icon still reads at feed size.
When your result came from something simple or even silly, call it that yourself in the title. Show the humble thing clearly and put the real figure beside it, so the gap between them does the work.
Call your idea stupid, then show what it earned.
What to avoid copying
Don't put a revenue figure this big in your packaging unless the video shows real numbers behind it.
Apply this pattern to your next video.
Bring the reference into a packaging brief, then decide what your title and thumbnail should each communicate.