29:45The Ultimate Compost Masterclass with Charles Dowding
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Lots of gardeners end up with a slimy, smelly heap instead of compost. Here both men hold out handfuls that are dark and crumbly, the stuff you're trying to make. Charles Dowding's face tells fans it's from the man whose whole method runs on compost.
'Ultimate' says this is the only compost video you'll need, and Charles Dowding's name backs that up for gardeners who know his books.
Both men hold compost out over the edge of a wooden bay, so the finished product sits front and centre, and the presenter's open-mouthed delight sells it.
When your topic's result is something people can handle, put it in your guest's hands and yours, held out to the camera. Let real delight on one face make an everyday material look worth learning about.
Put the finished product in the expert's hands.
Apply this pattern to your next video.
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