7:43Watch This Before You Plant Garlic
Save referenceLoss Avoidance
Garlic sits in the ground for most of a year, so you only find out it went wrong at harvest. The tiny bulb on the right is that bad news. 'Before You Plant' says the size is settled at planting, without saying how.
'Before You Plant' catches growers at the one moment the advice can still help, since garlic goes in once a year, and 'Watch This' keeps the tip hidden.
The big and small bulbs held either side of Kevin's serious face show the gap in a second, and GROW THIS, NOT THIS turns it into an order.
When getting it wrong only shows up much later, hold the good and bad results side by side in one frame. Put a short command over each, and let the title say the fix happens before you start.
Show the result they dread next to the one they want.
Apply this pattern to your next video.
Bring the reference into a packaging brief, then decide what your title and thumbnail should each communicate.