17:32this strange habit SKYROCKETS your charisma.
Save referenceCuriosity Gap
Charisma is a people skill. Yet the thumbnail shows a man alone in a bare room, staring at a dot on the wall. The habit is in plain view. What you can't work out is how that gives anyone charisma, and that's the click.
'Strange' tells solution-aware viewers, who've heard the usual charisma tips, that this is something new, and SKYROCKETS promises a big result from a small habit.
Just three things, 'superpowered', the arrow to the dot and him in a bare room, leave nothing else to look at, and it reads as meditation, not charisma.
Use this when your method looks nothing like the result it produces. Show the habit as it's done, with an arrow on the detail people would miss. Name the outcome in the title and save the reason for the video.
Show the odd habit and hide why it works.
Apply this pattern to your next video.
Bring the reference into a packaging brief, then decide what your title and thumbnail should each communicate.