Watermelons are meant to lie on the ground. Here they hang mid-air in yellow baskets, so your brain flags something odd and wants it explained. The plain title then confirms this is a real method you could copy at home.
How the packaging works
Title
The title names the method plainly so searchers know exactly what they will get.
Thumbnail
The thumbnail shows melons hanging mid-air in baskets, a sight that breaks the normal picture of a garden.
Remix this
If your method looks different from the normal way of doing things, photograph the setup itself with no text. The odd sight asks the question, and a plain title keeps search traffic coming.
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