Two brands his viewers actually buy sit crossed out beside him. The crosses turn everyday shopping into named mistakes. The title says there are seven. You click to check if your own spending made the list.
How the packaging works
Title
The title promises seven mistakes tied to one age group.
Thumbnail
The thumbnail crosses out two famous logos the audience actually buys.
Remix this
When you warn against mistakes, cross out one or two examples people know on sight. Pick things your exact audience owns or wants. If they do not, the self-check never fires.