23:23HOW TO PAINT A HOUSE // EXTERIOR PAINTING TIPS
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Peeling paint with bare wood showing through is what homeowners notice first, and here it sits right beside the same wall freshly painted. Because both halves are one house, the change is easy to believe, and 101 says it starts from the basics.
The title uses the exact words people type when they're about to tackle the job, and 'Exterior Painting Tips' catches those who just want advice.
Splitting one wall down the middle, rather than showing two separate photos, makes the change feel real, and the red arrow runs from bad to good in reading order.
When your fix changes one wall, room or object, show it split down the middle, half before and half after, in the same shot. The seamless join convinces more than two separate photos.
Split one shot in half, before on one side.
Apply this pattern to your next video.
Bring the reference into a packaging brief, then decide what your title and thumbnail should each communicate.