11:34The UX Psychology Behind Apps People Can’t Stop Using
Save referenceDesired Outcome
The Before is a plain white grid of numbers, the kind of screen people glance at and close. The After turns it into a purple dashboard with one big score gauge. Look closer and the numbers are identical, so the design alone makes the difference.
'Psychology' promises the reasons behind the design, not just a style, and 'Apps People Can't Stop Using' names the result every product designer wants.
Thumbs down and thumbs up make the verdict obvious at feed size, and the big 82 gauge is the one shape that reads from across the room.
When your lesson is that design changes how people feel about the same content, show the same thing before and after with only the design changed. Keep the verdict simple, a thumbs down and a thumbs up.
Change only the design, and let the difference speak.
Apply this pattern to your next video.
Bring the reference into a packaging brief, then decide what your title and thumbnail should each communicate.