1:24Kulusevski explains his shocking miss vs Norwich
Save referenceCuriosity Gap
The circle marks the player, the arrow points at an open goal, and the keeper is stranded miles away. Every mark says this cannot be missed. The title says he missed it anyway, so you need to see it and hear him explain.
The title reveals the shocking miss and promises the player's own answer.
A raw match frame circles the player and points a big arrow at the empty net.
When an outcome sounds impossible, show the moment just before it and mark the details that make it impossible. Let the title state the outcome so the image and the words argue.
Show the moment before, let the title state the outcome
What to avoid copying
A circle and an arrow together is usually one marker too many. It works here because the pitch is nearly empty, so use a single marker on busier frames.
Apply this pattern to your next video.
Bring the reference into a packaging brief, then decide what your title and thumbnail should each communicate.