The gloved hand holding the real thing makes you look, and the protective pose voices every man's wince. But the image text restates the topic the title already owns. That surface could have named a myth or a fear instead.
How the packaging works
Title
The title promises the honest truth about a procedure surrounded by rumours.
Thumbnail
The real specimen and the flinching pose carry the fear, though the text just repeats the topic word.
Remix this
When your topic already scares people, show the fear in a body pose, not words. Use the text for the one question viewers are afraid to ask.
The transferable lesson
Let a pose carry the fear words cannot.
What to avoid copying
The image text repeats the procedure name the title already states. Give it a myth, fear or question instead.
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