An empty tier board beside a lunge asks one question, where does your exercise land. Anyone training glutes has to check their own picks. The anatomy inset signals science will do the ranking, not opinion.
How the packaging works
Title
The title promises both winners and losers, judged by science.
Thumbnail
The thumbnail shows an unfilled tier list so each exercise's grade stays hidden.
Remix this
If you rank things your viewer already does, show the empty scale, never the filled one. The moment rankings are visible the click dies. Let them click to find their own habits on the board.
The transferable lesson
Show the empty scoreboard, never the filled one
NicheHealth & FitnessScience
FormatList / RoundupAdvice
Click driverCuriosity GapLoss Avoidance
Turn the lesson into a decision
Apply this pattern to your next video.
Bring the reference into a packaging brief, then decide what your title and thumbnail should each communicate.