Boots in the air, a field, and a label saying 2 hours daily. You cannot name what this person is doing, and that itch is the click. The doctor's face adds the promise that someone qualified will explain what you are seeing.
How the packaging works
Title
The title sets the format, a doctor judging a strange addiction show.
Thumbnail
The thumbnail pairs a baffling freeze-frame with a number that demands an explanation.
Remix this
If you react to source footage, pick the single frame that makes no sense on its own and add one specific number. The stranger the still, the harder the pull.
21:22