A $2,500,000 piano sits beside one costing $499, played by the same man. The gap between those figures is absurd, which is exactly why it pulls. The title turns that gap into a personal test, and suddenly you wonder whether your own ears could tell.
How the packaging works
Title
The title converts the price gap into a test of your hearing.
Thumbnail
The thumbnail presents both pianos alongside their extreme price tags.
Remix this
Use this when two versions of one thing occupy wild price extremes. Display both with their genuine numbers, then make the title a test the viewer performs on themselves. The self-test converts watchers into clickers.
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