The title hands you a mystery with a count, four companies running everything. The image names them, and that lands as a jolt because two of them you have barely heard of. The censor bars over the eyes make it feel like hidden information. The how stays locked inside.
How the packaging works
Title
The title promises a secret power structure and counts it at four.
Thumbnail
The thumbnail names the four firms with logo censor bars across their eyes.
Remix this
Use this when your topic is a hidden system behind everyday life. Name the players in the image so the bigger question shifts to how it works. Works best when some names are only half familiar.