8:06I Spent 100 Days Making a Game... Here's What Happened
Save referenceCuriosity Gap
The title withholds the ending and the split only hints at it. Day one is a blank grey box. Day one hundred adds colour, zombies and a gun, visible progress but modest, so you click to learn whether the effort paid off.
Title
The title gives the timespan but keeps the outcome back.
Thumbnail
The thumbnail splits an empty grey day one against a busier, still modest day one hundred.
When your progress is honest rather than jaw-dropping, show it straight and let the title hold back the verdict. If you teach, a truthful middling result can pull harder than a polished fake one.
Withhold the verdict; let modest progress stay honest.
Turn the lesson into a decision
Apply this pattern to your next video.
Bring the reference into a packaging brief, then decide what your title and thumbnail should each communicate.