Business owners are told daily to post more, so smart owners quitting social media reads as backwards. The crossed out app icons climbing toward a dollar sign hint the money went somewhere else. Everything has changed makes you check what you missed.
How the packaging works
Title
The title credits smart owners with quitting, so staying put feels like the risky choice.
Thumbnail
The crossed out apps pointing at a dollar sign show the exit paying off.
Remix this
When you argue against your niche's default habit, cross out the familiar icons rather than describing the change. The kill marks on things people use daily do the arguing for you.
The transferable lesson
Cross out the default habit, show where the money moved.
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