The melting brain says academia is doing something to you, and the arrow turns it into a before and after. Anyone deep in a PhD has to check whether the damage matches their own head. The shocked face confirms this is a warning, not a lecture.
How the packaging works
Title
The title names the group and promises to explain what the process does to them.
Thumbnail
The thumbnail shows a healthy brain decaying into a melting one, making the change visible.
Remix this
Use this when an invisible change is your subject. Make it physical with a before and after object, the healthy thing beside the damaged one. Teaching a positive change, run the same trick in reverse.
The transferable lesson
Turn invisible change into a physical before and after
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